BallStreet and Wisdom Partner for CCL Season 4
BallStreet Trading Expands Esports Reach as Official Fantasy Partner of Wisdom Gaming and HeroesCCL.
BallStreet will host real-time markets during all live broadcasts during HeroesCCL Season 4 commencing May 7, 2022
New Jersey, May 5, 2022 – BallStreet Trading, the free-to-play prediction market announced today their partnership with emerging leader in esports entertainment Wisdom Gaming to offer a first of its kind fantasy experience for HeroesCCL Season 4.
The BallStreet platform will host play-to-earn contests during all live HeroesCCL Season 4 events and serve as an official extension of the competitive fan-viewing experience. Through this partnership, Wisdom Gaming will be able to utilize BallStreet’s platform to offer brand sponsors. The partnership will offer the platform to brand sponsors to create unique and compelling digital marketing campaigns during each live HeroesCCL event through BallStreet’s second screen. BallStreet, Wisdom, and third-party brands will work to create rewards and prizes for viewers who tune into HeroesCCL competitions.
Scott San Emeterio, BallStreet’s CEO, said: “This is an incredible opportunity to expand our esports footprint and offer our markets to a new audience. Wisdom Gaming has been great to work with and we look forward to creating opportunities to enhance the HeroesCCL fan experience.”
"We’re excited to continue our relationship with BallStreet Trading for the upcoming season of HeroesCCL,” said Nicole DuCane, VP of Sales, Partnerships, Wisdom Gaming. “Partnering with BallStreet to leverage their platform helps us to provide an incredible opportunity for brands to further engage with esports and gaming audiences through a fantasy solution.”
Announced earlier this year, HeroesCCL will be entering its fourth season, with plans for its first in-person LAN for the championships to be held at Wisdom Gaming Studios at Mall of America from August 5-7. HeroesCCL is a nine-week competitive league that with eight premier esports orgs, with teams composed of the 48 best players in the world will compete. Featured directly on the Blizzard's Battle.net game launcher, BallStreet markets enable an immersive fantasy experience for fans allowing them to pick winners and losers in real-time.
About BallStreet
BallStreet Trading creates free trading-style contests allowing fans to compete against each other during any live event creating the opportunity for brands to become part of the fan viewing experience. For more information about BallStreet Trading, visit BallStreet.
About Wisdom
Wisdom Gaming is an emerging leader in esports entertainment, building global communities across the gaming ecosystem. Wisdom Gaming offers turnkey creative and production services, tournament organization, and marketing strategy for brands and publishers passionate about establishing their legacy in esports and gaming. The company boasts a growing portfolio of esports organizations, including Torrent and the Minnesota Varsity League (MNVL), that span professional, amateur, and scholastic levels of competition. Founded in 2019, the company is headquartered in Bloomington, MN where it maintains an office and a gaming and esports venue, and live broadcast studio. For more information about Wisdom Gaming, visit www.wisdom.gg.